13th Triennial Invitational Choice Symposium

Éditeurs invités

  • Alixandra Barasch, University of Colorado Boulder
  • Amit Bhattacharjee, University of Colorado Boulder
  • Philip Fernbach, University of Colorado Boulder
  • Nicholas Reinholtz, University of Colorado Boulder

Synthèse

This special collection invites submissions from the 13th Triennial Invitational Choice Symposium to be published in Marketing Letters. The collection seeks high-quality research that synthesizes workshop discussions and insights on choice behavior and decision making, drawing from multiple academic disciplines.

Submissions should advance understanding of how individuals make choices and decisions, with potential to stimulate disruptive future research. Papers will be evaluated on their quality, originality, and relevance to both marketing scholarship and practice.

Thèmes proposés

  • Individual choice behavior
  • Decision making
  • Interdisciplinary perspectives on choice
  • Marketing theory and practice