Alixandra Barasch, University of Colorado Boulder

Amit Bhattacharjee, University of Colorado Boulder

Philip Fernbach, University of Colorado Boulder

Nicholas Reinholtz, University of Colorado Boulder

This special collection invites submissions from the 13th Triennial Invitational Choice Symposium to be published in Marketing Letters. The collection seeks high-quality research that synthesizes workshop discussions and insights on choice behavior and decision making, drawing from multiple academic disciplines.

Submissions should advance understanding of how individuals make choices and decisions, with potential to stimulate disruptive future research. Papers will be evaluated on their quality, originality, and relevance to both marketing scholarship and practice.

Appel publié par Marketing Letters. Voir l'appel sur le site de l'éditeur. Fiche de l'appel sur kerostig.

Potential topics

• Individual choice behavior
• Decision making
• Interdisciplinary perspectives on choice
• Marketing theory and practice

Timeline

• December 15, 2026: Submission deadline