kerostig | Tag : enshittification https://kerostig.org/tag/enshittification/ Derniers appels à publications avec le tag 'enshittification'. Wed, 30 Sep 2026 23:01:56 GMT https://validator.w3.org/feed/docs/rss2.html https://github.com/jpmonette/feed fr kerostig | Tag : enshittification https://kerostig.org/public/favicon/android-chrome-96x96.png https://kerostig.org/tag/enshittification/ Notices : kerostig © 2026. Le texte des appels appartient à leurs éditeurs. <![CDATA[Enshittification, Products, and Brands]]> https://kerostig.org/call/emerald-enshittification-products-and-brands/ emerald-enshittification-products-and-brands Wed, 30 Sep 2026 23:00:11 GMT

Leyland Pitt, Simon Fraser University

Jan Kietzmann, University of Victoria

Joey Lam, Trinity Western University

This special issue addresses the phenomenon of enshittification—the progressive deterioration of products, services, platforms, and brand experiences that initially attracted consumers through convenience and trust, but later reduced quality, added surveillance, intensified monetization, or fragmented offerings. While related issues like service decline and planned obsolescence have been studied separately, this call seeks to establish enshittification as an integrative framework within product and brand management research.

The issue emphasizes the consumer perspective, particularly how degradation affects those who have embedded these offerings in their identities and routines. Drawing on theories of extended self, the call recognizes that product deterioration may be experienced as emotional and personal violation, opening research opportunities around consumer attachment, trust, resistance, and long-term brand relationships. The issue invites conceptual, empirical, and methodological contributions across marketing, consumer research, information systems, strategy, and related fields to advance theory and inform practice.

Appel publié par Journal of Product & Brand Management. Voir l'appel sur le site de l'éditeur. Fiche de l'appel sur kerostig.

Potential topics

  • Enshittification as product and brand management phenomenon
  • Extended self and consumer responses to product degradation
  • Enshittification through addition: surveillance and monetization
  • Enshittification through subtraction: feature removal
  • Enshittification through division: subscription-dependent ecosystems
  • Enshittification through multiplication: product complexity
  • Internet of Things and erosion of ownership
  • Consumer resistance and coping strategies
  • Brand trust and reputational consequences
  • Regulatory and ethical dimensions
  • Organizational antecedents and shareholder primacy
  • Strategies for avoiding or reversing enshittification
  • Cross-industry and cross-cultural comparisons
  • Methodological approaches to quality deterioration

Timeline

  • January 10, 2026: Opening date for manuscript submissions
  • January 2, 2027: Closing date for manuscript submissions
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